What I have learned from Sun Tzu


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Today I finished reading “The Art of War” by Sun Tzu . Without a doubt a book that you have heard of or have already read. I have to say that it is one of those books that seems to speak with metaphors of exactly what you are experiencing. The beauty of this book is that if you pay attention, you find a way to apply the reasoning to your current problems and conflicts. Here are some of the things I think I learned from this book and that I hope will help you in your current and future projects. But don’t think that this post can replace reading the book . I invite you to read it. table of Contents

About how we should approach a war.

War must be understood as the mechanism to achieve or protect something . It could well be life, a country, a town, the well-being of a people or, in more current terms, an advantageous position in a market, money or whatever comes to mind. Any time there is a conflict of interest between two parties, a war has started . This does not mean that the battle will industry email list occur. In fact, it is better to end a war without the battle taking place. But we will see that later. Seeing war this way allows us to stay cool and think clearly . It is about achieving something and we cannot run the risk of destroying it in the course of the war.

About the duration of the War

First of all, we must keep in mind that every war has to be maintained and that this entails a cost . Sun Tzu talks about the food and supplies of ZNB Directory soldiers and the costs of travel. But this can be extrapolated to many situations. Maybe you don’t have to invest money in feeding yourself or need anyone to pay to fight for a business niche or a position on Google (for example) but, undoubtedly, you will have to dedicate a lot of resources (time, effort, energy). , concentration) in fighting that war . Furthermore, keep in mind that in our lives we manage limited resources . This is important to see from all angles. Time itself is the most scarce and valuable asset since it cannot be replaced (whatever passes, passes). Therefore, any dedication of time involves a very high cost.

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