2023 has definitely turned out to be the year of AI. We have witnessed the emergence and development of large language models such as ChatGPT and Google Bard, as well as a huge number of GPT derivatives and its analogues. It is obvious that the modern Internet is changing very rapidly, and progress cannot be stopped. But how strong are these changes and how can the introduction of AI into Google algorithms affect search results? We have collected the opinions of our own experts. As well as the main theories and forecasts that are circulating on the Internet to find the answer to this question. We hope you find it interesting!It is important to remember here that at the beginning of May 2023. At its presentation of Google I/O, the search giant paid special attention to the issues of artificial intelligence and its Bard chatbot in particular.
The impact of AI on organic results in the near future
And, as we already know, search results will indeed change in the foreseeable future. Judging by what Google showed us at the presentation, Bard AI responses may soon become a priority in the search results, and organics will “go down.” That is, now the user will have to scroll the page a little to see the organic results. This method has not yet been Phone Number List implemented, and Bard is working in experimental mode. And so far, such an approach does not look too convenient. Because pushing back “organic” too much is definitely a controversial decision. It is likely that Google Bard, like Bing Chat, will link in its responses to the resources from which it uses data. This can be an additional source of traffic for them.
What will happen into Google to “classic” SEO?
But it is still important to understand that when receiving a comprehensive answer, the user is unlikely to click on the link to get more information. But it’s only a matter of time. Today, according to Similarweb, Google’s search engine share is more than 93%. Bing, DuckDuckGo and Yahoo! the figures are much more modest. Therefore, it is obvious ZNB Directory that any changes in the operation of the. Google search engine will greatly affect Ukrainian users and, of course, websites. We need to be prepared for such changes.” Evgeniy Shepel, SEO optimizer There is reason to believe that Google. Bard’s integration with other company services will be deeper than that of Bing.And although this does not directly affect our topic today. Such integrations and development of AI are also important.