Of storytelling in their welcome email. The . Company’s ceo told a story to introduce the team to the subscriber in a light . And witty way that is fun to read. The hustle implements linear storytelling in email . Marketing. This approach gives readers more control over the flow of the story as they .
Can interact with certain parts of the email
Content. To use interactive storytelling rcs data in email . Marketing, think about linking text or images to landing pages on your website. For example. In its welcome email, lush revealed its unique features and key principles, informing readers that . The ingredients the brand uses are fresh and environmentally friendly, while the products are handmade . And not tested on animals.
Flow the hustle for example used this type
To the lush website to find out more resource phone number information that interests them. Interactive storytelling with . Multiple options this method of storytelling requires multiple story endings depending on the options the . Reader chooses. This approach speaks to the user’s interests and derives their curiosity to reveal . The end of the story.
Success story let your current customers talk and
Share their . Feedback about using european union phone number your products or services. Alternatively, you can brag about your company’s achievements. That’s what patagonia did in one of their emails. The company shared the success story . Of one of its products, the micro puff hoodie. Reason why stories in case you . Are planning to bring a special offer, pair it with a story that explains why .
You are promoting it you can connect it
To your company anniversary, a holiday, or . Any other news hook to pin your benefits to the user’s inbox. Origin stories this . Type of story would be a good opportunity to greet new subscribers and tell them . About your company. Show your subscribers what inspired you to start the company or launch .