Relationships are very important to build customer loyalty and interacting on social media is not a difficult task.
Publish interesting content to users! responding to comments! and even providing customer service! answering questions about orders! or tracking a delivery.
In addition to being present in the customer’s day-to-day life! you will be able to listen to their needs! habits and opinions.
Expanding the scope of dissemination
It is possible to target ads in a very effective way! taking into c level executive list account the age! gender! location and interests of users. The investment value is low and the results are good.
Promoting products and brands on social media is cheaper than advertising through traditional media and generates more reach! and can be targeted at a specific audience that will bring more return to the company.
Possibility of measurement
With social media! it is possible to measure campaigns and analyze return on investment (ROI). Platforms and websites have their own analytics dashboards! and Google Analytics offers great help in these measurements! including knowing the origin of the audience! number of leads and conversions.
With this control! you can identify what really works and which campaigns did not generate the expected return! redirecting your efforts and resources as you wish.
If you still doubt the power that social media has to connect your audience to your business! take a look at these numbers:
Facebook has over 1.96 billion Social networks buy bulk sms resources help active users on its platform;
On Twitter! more than 350!000 tweets are posted every minute;
Instagram counts 4.2 billion likes per day;
More than 1 billion hours of china numbers video are watched on YouTube every day;
LinkedIn has over 774 million users on its network.